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Lab Lab
Launch pad FOR TECH STARTUPS
Co. Co. lab lab
SHARING INSIGHTS
Fuel Fuel
EARLY FUNDING OF TECH STARTUPS

Networking, Insight & funding

ACCELLERATING STARTUPS

The lab is all about people ; talented, devoted and ambitious entrepreneurs creating innovative solutions. Since 2012 we have supported 150 technology startups and currently working with 65 active members.

Our team, members, alumni and external network actively share knowledge and experiences that benefit the group as a whole. Networking is at the core what defines StartupLab, it consists of industry experts, serial entrepreneurs and scientists – and this is how we believe it is possible for few people to quickly create something that otherwise requires the work of hundreds. Our mission is to help make them successful.

What's the deal?Top tier community requires
top tier people.

We expect everyone to participate, be committed and work hard. In return we will open our network to you and actively support you for 12 months.

You will have access to workshops, network, investors, insights, data science labs (AI/Iot etc), workshops, social events and of course office and meeting facilities.

There are no strings attached and no extra costs. If necessary, you can easily cancel your membership on short notice.

Community

ACTIVE MEMBERS

  • Cloud based retail advertising platform for HTML5 banners, digital signage, brochures, posters and campaign websites.

  • Adepto is a consulting company with experience in strategy, design, technology and communication. We develop solutions that strengthen brands, excite users and add value.

  • Antagonist is a small independent studio based in Oslo, Norway, and was founded in 2014. Currently working on ‘Through the Woods’, the team is trying to make their name a household name within narrative-driven titles.

  • Areo gives Facility Managers and building owners new ways to get their work done. Building data and history are tracked and made accessible in a shared online repository. The system supports open standards in the building and IT industries.

  • BrightArch believes that mergers and reorganizations should work for everyone. That's why they built OrgWeaver, a cloud software for enterprise HR teams to implement organizational changes that work well for management, employees, and unions.

  • Broentech Solution A.S. is a software company. We are providing IoT solutions for Industrial Environment.

  • Norway’s largest online store for ordering cakes and other baked goods from local bakeries. The service is also available as a native app on App Store.

  • Dappd is a new digital advertising ecosystem for all digital platforms, all surfaces, for all media platforms and for a global market.

  • Diffia is developing innovative healthcare informatics for the modern hospital environment and caregiver.

  • Domos is your friendly, intelligent WiFi Assistant that optimize your home network and provide automated help and support when you need it.

  • We make software for film and TV creators, to safeguard artistic intention, save time and make life easier on-set.

  • eREADZ is the leading Nordic service for e-books and audiobooks.

  • Exabel is an artificial intelligence startup based in Oslo, Norway. Exabel’s mission is to synthesize the world’s information and learn how it evolves.

  • With tens of thousands of streaming-movies available on a multitude of different services, the challenge is no longer access to content, but discovery.

  • Flow Insights use technology to analyze real shopper behavior in real stores, providing objective metrics and actionable insights. Clients include retailers, manufacturers and consulting firms.

  • Gain.io helps small and medium-sized businesses to streamline their sales and customer service processes with real-time collaboration tools!

  • Globesar is a remote sensing company providing organizations with geological and hydrological information to improve safety and rationalize the use of natural resources.

  • Our core is the workspace aka The Lab. We thoroughly screen all applicants, and only the best entrepreneurs are accepted.

  • Graphiq connects companies with handpicked designers. Just describe your need and we’ll recommend a couple of designers specific to your project.

  • Haugom Technologies develops general state of the art simulation software for coupled hydro dynamical and structural problems that typically arise in the Marine and Oil & Gas market.

  • Hold is an innovative mobile app that helps students to focus in school and gives them the opportunity to get rewards.

  • The people behind ID tracker have a background from the private investigator branch. Online research and investigation is our main strength, today we are developing software that will automate this process.

  • IMBA is a next-generation programming language rising to the challenge.

  • Intermed AS is a healthtech​​​​ company innovating at the intersection of health care, medical research and information technology.

  • JoyStream is a BitTorrent client, which rewards peers for seeding content through peer-to-peer crypto currency payments using BitCoin.

  • Kube provides solar energy solutions for humanitarian aid and development organizations operating in developing countries.

  • The marketplace for tuition. We are disrupting the market for adapted teaching. Unlock your potential at a reasonable price.

  • The leading website in Norway to help patients find doctors and dentists.

  • Listen develops new solutions to support our hearing: for everyone, everywhere.

  • Moment is a project management, time tracking and invoicing platform focused towards architects, engineers, designers and consultants.

  • MovieMask gives you the cinema experience anywhere, anytime. Just add your smartphone, any app and enjoy!

  • nLink AS develops advanced user friendly robotic systems for the construction business. Our Drill Unit is the worlds first commercially available ceiling drilling robot.

  • Outtt lets you tap into Norway’s local knowledge by providing highly curated content, insider tips, and high quality mapping, all in a free app on iOS and Android.

  • Picklepick AS develops and operates the social media application Picklepick, a peer-to-peer Q&A platform for iOS and Android.

  • Proxloop helps retail store attendants give personalized service and sell more by providing them with information about the customers in the store.

  • Quantifio is the glue that makes it possible to easily compose your own efficient ecosystem for developing, reviewing and sharing analytics.

  • Readings mission is to release a family of apps to engage kids with the magic of written language.

  • reMarkable is developing a digital notebook that makes people more creative and productive.

  • ShareMy3D is an award winning cloud-service where the users can upload 3D-model files and once the model is uploaded you can share it on the web and let anyone view it in high quality with an ordinary web browser.

  • SmartShips will create a small revolution to how ship managers handel their ship.

  • SocialBoards is a social customer service tool that makes ticket handling more efficient through unified comunication and self-help functionality.

  • Socius is reinventing social media for branding. The platform curates the best content spread across the social web into engaging social hubs: the real-time brand experience.

  • Spiff is a simple saving service designed for women.

  • Spond your friends, groups and teams about anything; It’s the fun, fast and care-free way to organize any type of event and activity, and get the answers you need.

  • Startle makes mobile messaging richer and more entertaining by enabling audio creativity and context sensitive notifications.

  • With Stay.com, travelers enjoy adventurous food, pulsating nightlife, independent boutiques, and cozy cafés, all curated by locals and influencers whose guides bring a city’s true character to life.

  • Systemapic is an online portal for quick and efficient management of geographical data in a secure environment.

  • The Next Billion is an impact-driven crowdfunding platform dedicated to helping female-led enterprises raise the necessary capital needed to start, scale, grow and lead successful and economically sustainable businesses.

  • We have developed tools and technologies to scientifically analyse voice characteristics, facial expressions and word syntax of some of the world’s most influential speakers.

  • Tise is an app for iOS, Android and web. A new concept within the online classifieds segment.

  • Uninite is a service where roommates who fit well together can find each other based on desired characteristics, personality traits and interests. It is easier to find a home with a group of people than to find a place where everyone gets along.

  • Unisound by Armoni is the worlds first fully autonomous sound field system for speech recognition and communication.

  • UpWave is a visual group task management tool that makes it fun to get things done - together.

  • Venturigo by Pembl is a new and better solution for envelope airtightness test.

  • Vester is the Banking Platform for the Collaboration Economy. They enable Financial Institutions to participate in Marketplace Lending, P2P Finance, and Crowdlending.

  • The Viva platform is built to help partners in the broadband and utility industries quickly and easily start selling a smart home solution under their own brand.

  • YAY Images is changing online image licensing; creating an affordable, simplified service tailored for online marketers.

Alumni

  • GoonTech
  • Adapt

Team

  • HEIDI LIND HOPSTOCK Office Manager

    Heidi is the office manager at StartupLab. Heidi hails from the creative fields, with a BFA in acting and an MA in theatre practices. She has extensive experience with administrative work in different shapes and forms, including being a manager at Kragerø Sportell and working in the finance department at Smerud Medical Research.

  • KJETIL HOLMEFJORD Partner

    I've always built stuff, so when I got the opportunity to join the team supporting the top early-stage tech builders in Norway, it was an easy choice to accept. I strongly believe most of the greatest companies of 2050 are yet to be founded, and some of these will come out of StartupLab. The fact that our Nordic neighbors are a few steps ahead when it comes to building great tech companies makes the challenge even more exciting - I'm here to prove that Norwegian entrepreneurs have what it takes to succeed globally!

  • Maximo Graesse Data scientist

    Maximo is our data analyst intern. He likes numbers and asking the right questions. He used to work with music & food, and is currently writing his master thesis in economics and research methodology at BI Oslo and SSB.

  • Per Einar Dybvik Partner

    Per Einar is a partner at StartupLab. He joined us in 2014 after leaving WiMP, which he founded in 2009. He has 25 years of Internet-experience from Telenor, Schibsted and Aspiro. At Telenor Research he headed the project that became Opera browser, headed Telenors web-services Origo and Gule Sider before founding Neo Interaktiv. In 2000 he helped start Schibsted Telecom that merged with Aspiro. You will often find Per Einar on a bike somewhere.

  • ROLF ASSEV Partner

    After 12 years in Opera Software, I wanted to start something new. After co-founding one startup based out of StartupLab, I realized that my experience and international network could benefit many more startups. Three beers with Tor and Alexander later, we decided to take StartupLab to the next level ... and at the same time have a lot of fun.

  • ALEXANDER WOXEN CEO / Partner

    Alexander founded his first company Intergate together with fellow math students at the University of Oslo. He later co-founded The Growth Factory, a pan Scandinavian incubator and seed fund, later acquired by the Møller Group. While working as an Investment Director at the Møller Group, he focused on buying outs before founding StartupLab.

  • Tor Bækkelund Partner, Head of Funding

    Tor has over 20 years experience working in Energy, Security and IT & Service industries with global footprint. He has previously been the CEO of Hugin Group, a successful technology company that he led through multiple transactions to NYSE Euronext and Thomson Reuters. Previous to the role in Hugin he served as Vice President in a successful US tech company.

  • Nissik Juell

Co.
Lab

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Faster innovation

Technology has changed the business landscape dramatically over the past decade, and the pace of which technology is moving is increasing rapidly.

With this comes great opportunities for startups and some challenges for existing businesses trying to keep up. Our mission is to increase the likelihood of success for young companies and at the same time large companies innovate faster. By sharing insights and collaborating with startups through being an early customer, corporations can trigger startups to meet their needs and give themselves an edge on the competition.

CONTACT

  • Per Einar Dybvik Partner

    Per Einar is a partner at StartupLab. He joined us in 2014 after leaving WiMP, which he founded in 2009. He has 25 years of Internet-experience from Telenor, Schibsted and Aspiro. At Telenor Research he headed the project that became Opera browser, headed Telenors web-services Origo and Gule Sider before founding Neo Interaktiv. In 2000 he helped start Schibsted Telecom that merged with Aspiro. You will often find Per Einar on a bike somewhere.

FROM FOUNDER TO FOUNDER

Being entrepreneurs ourselves we know the importance of funding at an early stage.

Together with some of Norway’s most successful entrepreneurs we provide funding to the most committed, ambitious and passionate tech entrepreneurs. When you succeed we expect you to pay it forward – as our founders do.

How we invest

We typically invest in the first equity round – in the range of $100-400K – enough money to make an early impact and get you off the ground.

This should also keep you moving for about the 12 months we provide support. We ask for 10-15% equity in return. Not enough to mess up your cap table. We provide support, but you remain in charge of your business. Founder friendly and hassle free terms. All legal stuff is taken care of by us.

Founders fund

This is our source of financing. The Founders Fund was initiated by StartupLab together with a group of successful entrepreneurs.

Our common bond is that we are all triggered by the idea of getting ambitious talent off the ground. The group of founders represent an accumulated network and insight that has proven immensely valuable to the StartupLab community.

Our investments

Mouse over to see why we invested

  • When the majority of game developers moved towards mobile and FTP, the guys from Antagonist wanted to go the other way and build horror games for desktops. We like contrarians, especially when they're talented and tenacious. Look out for their first game in the Steam store fall 2016!

  • If your job was to document the IT system of a bank you probably would never be able to finalize and if you did (lucky you!), it would not be correct and up to date (sorry!). This is the reality for most companies. Magnus idea was to develop a solution that automatically illustrate and document the full IT architecture. With our background from IT we got it instantly – most IT projects fail on cost, time and deliverables - and hey, they are up and running with a fantastic product and satisfied clients addressing a 7,8 BUSD market. They’re getting calls every day. Got it?

  • Film production today is still done in a very old fashion manual way. The leading film makers in Norway have made a digital production platform where all details of the film production are secured in the cloud. All metadata is linked with the moving images and staff, creatives and post production will be granted secure and simple access to the material. Their platform is already being used by 20 + productions across the world

  • On a few rare occasions we meet a team with the competence and knowhow to build a global company. Exabel is an artificial intelligence startup with a mission to synthesize the world’s information and learn to predict how it evolves. The technology is based on deep learning which can do the same for complex data describing human activities, such as financial markets, economic data, news, and social media.

  • A big challenge for students is the disturbance from the mobile phone. Hold has made a solution where students are incentivized to «turn-off» their phones while in school. More than 40000 students have signed up and used this service. There is a strong interest from commercial partners who want to market their products to students. The team has come very far with very little money and we see a big opportunity to expand this into the family segment that also is struggling with phones being a annoying for family quality time.

  • Few industries are as ripe for a technological overhaul as the construction industry. Frederico, Simen and Sarah realized this while building 3D-scanning software on Google's recently launched Project Tango. They found a perfect match with the construction industry and were instantly excited about it - and so were we.

  • We're bull on cutting-edge technologies and forward-leaning entrepreneurs, and we also believe that digital content will be consumed and monetized differently in the years to come. So when Bedeho came to us wanting to use the blockchain to improve digital content consumption and monetization, of course we partnered up!

  • A very strong team is taking a proven the US SolarCity concept to Europe with the objective of putting up solar panels on roof tops with no upfront cost for the house owner. Solar panels are becoming better and cheaper every year, and our belief is that within 10 years solar panels on houses will be a natural part of the house.

  • The Norwegian government pays today 1 billion NOK in interpretation services. More than 500 million of the cost is related to moving the Interpreter fram A to B. With screen based interpretation services, the cost is cut in two and the capacity is more than doubled. SkiWo is making a global screen based interpretation service in a simple»uber-way» of booking and paying of these services - both for B2B and B2C.

  • A customer support platform that is linking all social media feedback into one unified in-box that makes it easier for the company to serve their customers the best. Proven to work and the team has signed up 20 large customers in Norway including DnB, Telia, Rema 1000.

  • According to Warren Buffet, most people would be better off financially if they put their savings in index funds. Still, most people don't, especially women. Calle and Steve saw this as a big problem and an equally big challenge, and quit well-paying jobs to work on improving women's saving habits. A great team with an important mission and massive potential - spot on for Founders Fund

  • What? Can´t hear you! Ever had the feeling of missing out? Felt that bad sound quality destroy your online meetings? We do! A young team of entrepreneurs with a dedication to sound partnered with a research laboratory to solve the problem. Their speakers and mic operated by the magic software delivers the WOW! Tests and beta results have already gotten thumbs up – deliveries are on their way.

  • Connected homes is not about getting rid of your keychain or having an improved Wifi. A smart house solution from Viva enables an array of smart services through a backbone system – a gateway. Previous developed solutions are expensive and complicated. Viva has taken a different approach. They recently launched a true plug and play solution enabling you to run your own house reducing cost and improving control of your house. Viva is already selling throughout Europe addressing a fast growing market.

  • Jo Hansæl, an experienced entrepreneur, is redefining media industry with an "airbnb"-like marketplace where freelance content producers, publishers and advertisers can exchange and sell content. An innovative concept, huge global potential and good timing was attractive for Founders Fund.

  • The team at CFEngine developed a software that enable large corporations to make consistent global changes securely while ensuring compliance. Some of the world´s largest and most complex IT infrastructures use CFEngine today; Intel, Comcast, Chevron, LinkedIn, Samsung and Panasonic. We loved the product for what it does today, be we believe it will reach its full potential within the complexity within Internet of Things.

  • Only about 1/3 of the world´s population have access to qualified healthcare, the rest don´t and the gap continues to increase. We love big problems and it requires a bold solution. The team (both medical doctors and computer scientists) at Diffia developed an AI based solution that is distributed on mobile devices bringing the accumulated insight of doctors and specialists, to places they´r e not available.

  • Have you ever wondered why internet service providers often don´t help with your internet problems at home? Because the don´t see what´s going on. The team at DomosLab has developed an AI based software that aims fix problems in your network automatically. Awesome team and a problem that we all relate to. Happy ISPs and happy end users.

  • With interest rate being low, traditional asset managers have to take pretty high risk just to compensate for their fees. We believe that it´s about time asset management is modernized to the benefit of the consumers. Lower cost, better performance and higher returns. Fronteer recently launched a factor based investment fund with outstanding performance driven by its core technology. Prior to giving life to Fronteer, Atle Christiansen co-founded Point Carbon later acquired by Thomson Reuters.

  • GameStones is a Sensor Driven Gaming Company with the aim to enhance and inspire real life scenarios with qualities from the world of computer gaming. Imagine a new kind of Pokemon Go with toys that allow kids and families to play around with connected guns, balls and other outdoors toys. We believe that new technology will change the toy industry in the years to come.

  • The founders of Huddly are amazing engineers with long experience building the world´s sophisticated videoconferencing equipment at Tandberg/Cisco. They took the best people they knew and developed a smart solution that does the same thing as the high end video conferencing players, but for only a fraction of the price. By that, multiplying the market reach.

  • The number of international breweries has exploded, only in the US there is 500 000 local breweries. All of them wants an online, connected tool for live monitoring of the fermentation process, increasing production capacity, quality and information flow. BrewCtrl is a game changing IoT-device compatible to existing equipment, feeding brewers with information never before available.

  • Karen and her 2 co-founders came to us with the mission of bringing thousands of children and young adults with long-term illness out of isolation we were sold. We saw a team that were on an important mission with an extreme execution power and ability to attract attention.

  • Ariel, the founder, came to us with an idea to improve the way we process and analyze large amount of data. In the future people gets more tech savy and will explore data in a different way. Current platforms are rigid and have limitations. The team develops an advanced analytics platform with collaborative functionality. Pilots are stacking up, so do we. Watch out for this team!

  • The dream of replacing pen and paper for writing and sketching has been a challenge for tech companies for many years. The founder, Magnus, came with an extremely bold plan to nail this challenge by making a revolutionary new tablet. We believed in him.

  • The world is moving into 3D. A challenge today is to view and experience 3D from any device. The team behind Sharemy3D has built the worlds fastest 3D viewer, supported on all major browsers. This makes it possible for brands to present their products in 3D.

  • We love industry disruptors. The team behind YAY are the disruptors of the stock image business. Unlimited access to tonns of premium stock images for only $9.0.

The Founders

  • Jon Tetzchner Serial Entrepreneur

  • Johan Andresen investor

  • Gunnar Evensen Entrepreneur

  • Eilert Hanoa Entrepreneur

  • Are Traasdahl Serial Entrepreneur

  • Kim Daniel Arthur Serial Entrepreneur

  • Kjell Inge Røkke Serial Entrepreneur

  • Magnulf Pilskog Serial Entrepreneur

  • Olav Folkestad Entrepreneur

  • Svein Anders Tunheim Entrepreneur and Angel Investor

  • Tom Arnøy Entrepreneur

  • Øystein Moan Entrepreneur

  • Åse Settevik Angel Investor

  • Erik Bakkejord Serial Entrepreneur

  • Geir Førre Entrepreneur and Business Angel

  • Ingar Østby Entrepreneur and Business Angel

  • Jacob Schram CEO of Circle K

  • Katalysator INVESTOR

  • Oslo Tech

  • Per Kogstad angel Investor

  • Per Otto Wold Serial Entrepreneur

  • Reidar Lorentzen Investor

  • Tharald Nustad Entrepreneur

  • Thomas Settevik Angel Investor

CONTACT

  • Tor Bækkelund Partner, Head of Funding

    Tor has over 20 years experience working in Energy, Security and IT & Service industries with global footprint. He has previously been the CEO of Hugin Group, a successful technology company that he led through multiple transactions to NYSE Euronext and Thomson Reuters. Previous to the role in Hugin he served as Vice President in a successful US tech company.